Rules of the Game: Strategy in Football Industry
| dc.contributor.author | Sener, Irge | |
| dc.contributor.author | Karapolatgil, Ahmet Anil | |
| dc.date.accessioned | 2020-04-19T23:49:39Z | |
| dc.date.accessioned | 2025-09-18T13:27:22Z | |
| dc.date.available | 2020-04-19T23:49:39Z | |
| dc.date.available | 2025-09-18T13:27:22Z | |
| dc.date.issued | 2015 | |
| dc.description.abstract | Being one of the most popular sport industry in the world, football attracted interest not only for being a globalized sport and its impact on national identities, but also due to generation of high revenue from matchday, broadcast and commercial sources. With this study, strategic groups among the 50 global football club brands, based on these revenue is identified and the common main strategies of the groups are analyzed. Although many research is undertaken about strategic groups in various industries, similar research in sports industry is still at infancy. The findings indicate three different strategic groups, with member clubs of each group following similar strategies. In addition, brand value forms mobility barriers among strategic groups. (C) 2015 Published by Elsevier Ltd. | en_US |
| dc.identifier.citation | Sener, Irge; Karapolatgil, Ahmet Anil, "Rules of the Game: Strategy in Football Industry", 11th International Strategic Management Conference, 207, pp. 10-19, (2015). | en_US |
| dc.identifier.doi | 10.1016/j.sbspro.2015.10.143 | |
| dc.identifier.issn | 1877-0428 | |
| dc.identifier.uri | https://doi.org/10.1016/j.sbspro.2015.10.143 | |
| dc.identifier.uri | https://hdl.handle.net/20.500.12416/12914 | |
| dc.language.iso | en | en_US |
| dc.publisher | Elsevier Science Bv | en_US |
| dc.relation.ispartof | 11th International Strategic Management Conference -- JUL 23-25, 2015 -- Vienna, AUSTRIA | en_US |
| dc.relation.ispartofseries | Procedia Social and Behavioral Sciences | |
| dc.rights | info:eu-repo/semantics/openAccess | en_US |
| dc.subject | Strategic Group | en_US |
| dc.subject | Mobility Barrier | en_US |
| dc.subject | Football Club | en_US |
| dc.title | Rules of the Game: Strategy in Football Industry | en_US |
| dc.title | Rules of the Game: Strategy in Football Industry | tr_TR |
| dc.type | Conference Object | en_US |
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| gdc.description.department | Çankaya University | en_US |
| gdc.description.departmenttemp | [Sener, Irge; Karapolatgil, Ahmet Anil] Cankaya Univ, TR-06810 Ankara, Turkey | en_US |
| gdc.description.endpage | 19 | en_US |
| gdc.description.publicationcategory | Konferans Öğesi - Uluslararası - Kurum Öğretim Elemanı | en_US |
| gdc.description.startpage | 10 | en_US |
| gdc.description.volume | 207 | en_US |
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| gdc.oaire.keywords | Strategic Group | |
| gdc.oaire.keywords | Football Club | |
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| gdc.virtual.author | Şener, İrge | |
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